Smore makes it easy to design beautiful and effective online newsletters.

We help more than 70% of the school districts in North America to communicate on a daily basis with their staff, parents and community.

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About us

We are builders. We love creating beautiful, simple products that have positive impact on our customers and their customers.

We believe in small, capable and smart teams that get things done in weeks instead of months and years.

We believe in taking care of our teammates, our communities and our customers.

We celebrate our wins and own our mistakes.

We are Smore.

Our story

We started in Seattle in 2011, as part of the highly successful Techstars program.

Smore was initially a simple content creation tool for small businesses but quickly became popular in the K12 education space.

We raised a small amount of money in 2013 and have been profitable and growing steadily ever since.

We have more than 5 million creators on our platform, and their newsletters receive more than a billion views a year.

What is a "Smore"?

Our name comes from the delicious "S'more" which is a popular North American campfire treat.

S'mores are delicious, bitesized and easy to make and master, just like our tools and products.

Our mascot, Smorinio, is a happy S'more.

Our team

We're 31 people, in Tel Aviv, Pittsburgh, Washington DC, Boulder and Provo.

We love working on meaningful, impactful problems, and we always look for likeminded humans to join us!